Cookie Policy

Last updated: November 4, 2025

What Are Cookies?

A cookie is a small text file stored on your computer or mobile device when you visit a website. It allows the website to remember your actions and preferences (such as language) over a period of time.

How We Use Cookies

Our website, https://bmprow.com/, uses cookies to enhance your user experience, analyze our site performance, and assist in our marketing efforts. By using our Service, you consent to the use of cookies in accordance with this policy.

We use the following types of cookies:

1. Strictly Necessary & Functional Cookies

These cookies are essential for the website to function correctly. They do not store any personally identifiable information.

  • TranslatePress Cookie: This cookie is used by our multilingual plugin (TranslatePress) to remember the language you have selected, so you do not have to re-select it on every page.
  • Cookie Consent Cookie: The cookie consent banner (CMP) we use sets a cookie to remember your consent preferences.

2. Analytics & Performance Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This allows us to improve our Service.

  • Google Analytics 4 (GA4): We use GA4 cookies to collect data about website traffic, such as which pages are most popular, how long visitors stay on the site, and how they navigate.
  • Microsoft Clarity: We use Clarity cookies to generate heatmaps and session recordings. This helps us identify usability issues and optimize our page layouts.

3. Marketing & Advertising Cookies

These cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user. This is necessary for our Google Ads and Meta (Facebook) campaigns.

  • Meta Pixel (Facebook/Instagram): This cookie allows us to measure the effectiveness of our advertising on Meta platforms and to deliver targeted ads to users who have visited our site.
  • Google Ads: We use Google Ads cookies for conversion tracking (to see if you completed a form after clicking an ad) and for remarketing (showing you our ads on other websites).

Your Choices Regarding Cookies

When you first visit our website, you are presented with a cookie consent banner. You have the choice to accept or reject non-essential (Analytics and Marketing) cookies. You can change your preferences at any time by clearing your browser’s cookies or by accessing the consent management tool on our site.

If you have any questions about our use of cookies, please contact us at contact@bmprow.com.